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LinkedIn Advertising and Management at the core of B2B digital marketing strategies.
Right now there is no better professional social platform than LinkedIn.
Its ability to filter by job title, seniority, company size, and so much more, makes it essential to any multi-channel B2B digital strategy.
There is a reported 600+ million professionals having joined LinkedIn with as much as 80% of which influencing business decisions. If there is one network that can connect your audiences to your B2B digital and marketing, it's LinkedIn.
Knightlab has abundant experience in strategising and managing LinkedIn for clients across a variety of industries. We can help you build sustainable full-funnel LinkedIn ads systems that build demand and generates leads.
Its ability to filter by job title, seniority, company size, and so much more, makes it essential to any multi-channel B2B digital strategy.
There is a reported 600+ million professionals having joined LinkedIn with as much as 80% of which influencing business decisions. If there is one network that can connect your audiences to your B2B digital and marketing, it's LinkedIn.
Knightlab has abundant experience in strategising and managing LinkedIn for clients across a variety of industries. We can help you build sustainable full-funnel LinkedIn ads systems that build demand and generates leads.
Game changing formats
Knightlab Founder's wealth of client and industry experience shapes the way we approach all things digital, marketing, and strategy.
Text Ads
Text Ads are simple, underrated, but highly effective pay-per-click (PPC) or cost-per-impression (CPM) ads.
Easy creation of ads and campaign creation.
Tailored messages to your target audience.
Cost effective with per click per impression.
Easy creation of ads and campaign creation.
Tailored messages to your target audience.
Cost effective with per click per impression.
Image Ads
Image Ads are at the core of most LinkedIn advertising strategies. It's dynamic and effective at both engagement and awareness.
An effective way at showing up on target audiences' LinkedIn feeds.
The opportunity to build audiences by interactions.
Is the most widely used.
An effective way at showing up on target audiences' LinkedIn feeds.
The opportunity to build audiences by interactions.
Is the most widely used.
Video Ads
Video Ads in B2B LinkedIn advertising strategies are a powerful tool to build awareness and connect with audiences.
Great means to build LinkedIn audiences quickly.
Lowers the barrier to entry to deliver technical content
Biggest opportunity to build trust with your audiences
Great means to build LinkedIn audiences quickly.
Lowers the barrier to entry to deliver technical content
Biggest opportunity to build trust with your audiences
Thought Leadership
LinkedIn's Thought Leadership Ad format quickly became the secret weapon of B2B digital strategies in recent years.
Rapidly growing format on LinkedIn with very promising effectiveness
Showcase authentic voices while leveraging the targeting precision and reach of LinkedIn's paid campaigns.
Available in Single Image, Video, and Text Ads
Rapidly growing format on LinkedIn with very promising effectiveness
Showcase authentic voices while leveraging the targeting precision and reach of LinkedIn's paid campaigns.
Available in Single Image, Video, and Text Ads
Why LinkedIn Is the no.1 platform for B2B Digital strategies
01
Largest Professional Network
An independent consultant has the flexibility and experience to roll-out effective digital strategies in less time.
02
Ability to Filter
Engaging an independent contractor means they are directly doing the work that you engage them for. No more promises by senior directors only to fall short in execustion by entry level staff.
03
less Margins
An agency typically has higher margins. This results in incentivising the hand balling of billable hours over to cheaper less experienced staff.
04
More direct Line of Communication
Your query gets directly sent to the contractor. No more account director, to manager, to technician etc. Direct communication equating to more time on project.
Client Experience
Knightlab Founder's wealth of client and industry experience shapes the way we approach all things digital, marketing, and strategy.
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8:1 ROI
13:1 ROAS on average achieved with Google Search Ads.
GCG
Google Search Ads, Linkedin Advertising, Web Development, Digital Strategy
Establishing a leading nationwide OHS provider's B2B digital strategy.
46% increase
In education program sign-ups from the previous year.
Ecomarines Foundation
Meta Advertising, LinkedIn Advertising, Website Development, Digital Strategy
Digital Strategy implementation including new website build and Meta advertising for educational program.
2-3 Qualified Leads
A week from targeted, controlled Googe Search Ads.
Rossix CIvil
Google Search Ads, Google Analytics
Identified marketing opportunity and established competitve advantage through Google Search Ads.
Knightlab services
With technical skills across the board in digital, Knightlab helps clients achieve their digital marketing goals through a combination of tactics, rather than solely focusing on one.
Digital strategy is what we do best, so naturally everything we take on comes with a strategic-twist.
With our offered services, you dictate what we accomplish. Knightlab knows no two months are the same, that's why we place flexibilty at the core of how we operate.
Digital strategy is what we do best, so naturally everything we take on comes with a strategic-twist.
With our offered services, you dictate what we accomplish. Knightlab knows no two months are the same, that's why we place flexibilty at the core of how we operate.
Advisory details
Flexibility is at the core of the Advisory package. The mini-retainer helps small businesses and mid-sized marketing teams add to their exisiting marketing ops with technical digital support and touch points.
Advisory
If you have an established marketing strategy but need support and a point in the right direction from time to time.
$1,500 / month
Enquire NowInitial discovery meeting, technical deep-dive, and audits
Technical support (campaign setups, web development, CRM workflows, etc.)
Client marketing work review and endorsement if required
Weekly check-ins
Deep expertise in marketing, digital, and latest in trends
Contact Knightlab on business days
Option to bundle up to 12 hrs for bespoke work per month (eg. campaign setup, web development, strategic workshops, etc.)
Access to my network for bespoke services (eg. designers, creatives, developers, writers, etc.)